Home sellers turned to professionals to help market their home to potential buyers, sell within a specific timeframe and price their home competitively, according to the NAR 2021 Home Buyers and Sellers Generational Trends Report. The report also revealed that 89% of sellers listed their homes on the Multiple Listing Service, which was the No. 1 channel used by sellers to list their home.
The report also found that:
- 67% of all recent home sellers used a referral or the same agent they had worked with in the past. That number jumped to 75% for home sellers aged 22 to 40 years.
- 54% of sellers used the same agent to buy and sell their homes. As age increased, using the same agent declined. Only 45% of those aged 74 and older used the same agent versus 67% among those aged 30 to 39 years.
- 36% of all sellers recommended their agent three or more times since selling their home. That number rose to 38% for sellers 74 and older.
- 87% of sellers said they would definitely (73%) or probably (14%) recommend their agent for future services. Sellers 74 and older were the most likely to definitely recommend their agent (83%).
Photo: iStock.com/Drazen Zigic
