There are a number of good tools available to help you maximize your SEO and determine what types of content are attracting readers or viewers. A few of these include :
Google Analytics
This powerful tool tells you about site traffic, how visitors navigate your website, how engaged they are and where theyre from, among many other metrics. Available in free and premium versions.
Yoast
Yoast offers a number of plug-ins for WordPress to help you determine how effective your keyword use is and how to optimize site titles, and make other improvements to your site. Available in free and premium versions.
Moz
Moz offers free tools that allow you to research and compare backlinks with competitors, track day-to-day changes in your Google rank and check your business listings on various sites. Moz also offers premium tools for powerful SEO and website improvement.
