By Rachel Arterberry In the fast-paced world of real estate, client engagement plays a vital role...
Features
The Rise of the AI-Powered Real Estate Agency
By Michelle Huffman Artificial intelligence is impacting nearly every industry—and real estate is...
Making the Most of AI on a Marble-sized Budget
By Michelle Huffman Artificial intelligence isn’t just for big brokerages with big budgets. As the...
AI Trends to Watch in Real Estate
By Rachel Arterberry The real estate game is changing fast, and AI is leading the charge. From...
Navigating the Smart Home Conversation with Clients
By Annika Tourlas When homebuyers think of a smart home, what do they imagine? Perhaps they...
Ethics and Privacy in the Age of AI
By Keith Winkler Artificial intelligence (AI) is transforming the way residential real estate...
Activating Accolades: Making Online Reviews Work for You
By Myrna Traylor These days, it’s hard to find anyone who doesn’t check a review when one is...
How to Use Storytelling for Emotional Connection
By Myrna Traylor For real estate agents, understanding what drives buyers is crucial to creating...
Building Your Brand and Standing Out in a Crowded Market
By Gina Tron In today’s saturated real estate landscape, standing out as a REALTOR® is more...
Leveraging AI for More Agile Marketing
By Bradford Masoni Artificial intelligence (AI) is no longer a futuristic concept. It’s a powerful...