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Meet CRS Marie Presti: “Every REALTOR needs to identify their passion”

Peer-to-Peer: Marie Presti, CRS, Newton, Massachusetts When did you get started in real estate? I had a multi-year journey into real estate. In the 1980s, I was working in banking in New York and living in New Jersey. I was about to make a home purchase, so I got my license in New Jersey so […]

Sell Smart Homes Better, Faster

Get Smart: As smart technology enters the real estate scene, REALTORS® need knowledge to adequately assist buyers and sellers. By Megan Craig What was once a futuristic dream is now a reality: Smart homes are increasingly part of the buying and selling landscape. In fact, 81 percent of buyers say they’re more likely to buy […]

How You Can Find & Convert FSBO Leads

TTFN, FSBO By Andrew Conner For-sale-by-owner (FSBO) home sales can be an interesting and potentially profitable challenge. While your business might not be able to rely on FSBOs alone—only 8 percent of homes were listed as FSBO in 2016, according to the National Association of REALTORS®—that doesn’t mean FSBO conversions can’t be a good source […]

5 Ways to Deal With Clients That Want to Cut Your Commission

Fight for Your Fee By Gayle Bennett Recently, Karen Hall, CRS, got a call from a couple who wanted to sell their home. She knew from the get-go that they were going to be tough: They had been interviewing agents for a year and they wanted to push the envelope on the list price. In […]

8 Expert Tips for Podcasting Like The Pros

Sound Like a Winner: Create a podcast to broaden your audience and expand your business By Phil Malkinson Are you interested in starting your own podcast? With proper planning, it’s an effective medium for establishing your expertise and gaining renown as a local expert in your field. It’s not difficult to get up and running […]

Bubble or Nothing

Economists and real estate professionals ruminate on whether to invoke the dreaded B-word and how to react as a hot market continues By David Tobenkin Home prices are accelerating, and some markets are now considered overvalued. As home values surge, affordability is rapidly eroding. Are market bubbles starting to percolate in some regions? Many housing […]